Nurture The Youth


Committed to giving back to the society of which it is an integral part, Hip Shing Hong (Holdings) Company Limited has engaged in nurturing the youth for many years. The Company invests in the next generation and gives its utmost when it comes to provide learning and training opportunities.

In 2009, partnering with Aberdeen Kai-fong Welfare Association Social Service Centre, Hip Shing Hong launched a graffiti campaign “Spray Your Rainbow”, providing a valuable opportunity for the youth to excel, develop creativity and express their thoughts through learning graffiti. The program also aims to promote graffiti as an art to the public and revitalize one of the Group’s industrial buildings - Good Prospect Building located in Wong Chuk Hang, Aberdeen.

With our strong commitment to nurturing the youth and contributing to a harmonious society, Hip Shing Hong especially offered a unit at Good Prospect Building to serve as a graffiti centre, together with the building’s public space, providing legal walls for the youth to learn and practise graffiti. Our staff were enthusiastic in supporting the program by being community mentors to help the youngsters build their self-esteem and confidence.

The campaign was well received and successfully selected as one of the finalists (8 out of 56 entries) of the “Outstanding Partnership Project Award 2009/ 2010” under the Caring Company scheme. The Award aims to recognize successful partnership projects organized between caring companies and non-profit charitable organizations in meeting the community needs. It has been our honor to be the finalists in such a keen competition, encouraging us further extending our graffiti project in the future.